We’ll even forgive the fur on those converse, because they still look pretty damn cool. Ranging from simple and clean designs, to intricate patterned ones, to photographic tees, they’ve created wearable art that doesn’t always scream “band merch”, which shows off their eye for creativity. Over the years they’ve developed some designs you’d actually want to show off-from prints, to flags, to cool pieces of art and ironic slogans on shirts. Is it just me, or is band merch often kinda lame? The tees don’t fit right, and the designs are luminous and overly…for lack of a better word, touristy? Well, not The Maine. I can’t look at that shade of blue or chew on some bubblegum any more without thinking of The Maine.
Who could forget seeing the “You are watching a band called The Maine” banners in every Warped Tour ’16 photo, or their “Why would you pay money to meet a human being?” signs taking shots at celebrity culture. This era deserves its own section, just because the music, album art, and everything in its marketing campaign is one of the most memorable and effective aesthetics a band has ever come up with. Photos taken from Instagram, except for middle left: photo by Audrey Lew You Are Watching a Band Called The Maine American Candy era. The art and record together show the band as who they really are-when you take away the expectations, the pressure, the preconceptions where you see the dark and the light, and the good in both. It fits the Forever Halloween era: the band recorded the album live on analog tape-so what you hear is what you get. Each band member had a skeleton mask painted on and then laid in a pool of inky black water before being photographed from above. Something about the “bare-bones” exposure of the skeletons, the contrast of black and white, and the dark water swirling around that gets my mind racing. Making of Forever Halloween artworkįorever Halloween is one of my all-time favorite album covers. I remember being drawn to the CD’s cover at their merch table immediately, picking it up before I’d heard any of the songs because I simply needed to own this piece of art. They’ve become known for their unique album covers which brings us to The Good Love : with its trippy, painted take on Pioneer’s cover, the songs have a “party” feel to them too-they’re more relaxed, slightly more rock n’ roll. “It was just one of those shots you couldn’t recreate.” And you can’t argue with that-there’s something enthralling about the album cover, like you’re never quite sure why it works with the album’s sound, but it truly does. “He told me he had this idea of a big, burly, bearded man on the cover with bright red lipstick on.” Dirk did a test shot of his friend using $5 lipstick, and it ended up being the album cover. “It all started with John,” The Maine photographer Dirk Mai said of creating Pioneer ’s album cover.
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